Step 1 - Getting Started with AppsFlyer
Step 2 - Locate Google UAC Customer ID
From your Google Ads account, copy the Customer ID (without hypens) from the top left-hand corner and paste it to the AppsFlyer Ads Customer ID parameter as shown in the screenshots below.
Step 3 - Partner Configuration
- Click Activate Partner
- Enter Google UAC Account ID (without hyphens). Multiple accounts can be separated by a comma
- Enable In-App Events Postback and select to add manually the relevant events. Please note that the following events are typically added:
- af_purchase - don't forget to select to send Value
- af_level _achieved
For Appsflyer integration, please refer to: https://support.appsflyer.com/hc/en-us/articles/115005897265-Google-AdWords-Marketing-Partner-s-Configuration.